Stop Fraud, Not Customers: Focus On Good User Experience
The high stakes battle the financial industry faces against the sophisticated cybercriminals is a perilous one. New threats arise daily, mobility is on the rise, and the financial institutions are in constant need of new and innovative solutions that provide an excellent customer experience. Instead of focusing on the battle with the bad actor, focus on your haystack of good users. When you are able to validate and understand good users true identity with a high degree of confidence, fraud will present itself as a byproduct.